Newsroom

TTG Asia Strikes Gold

Singapore, 20 February 2004 – PATA has awarded TTG Asia the 2004 PATA Gold Award in the category of “Industry Business Article – Trade Publications” for its Booster Kit for Travel Agents.

TTG Asia’s Booster Kit was a special feature launched during the SARS period, to inspire and bring up the spirits of the industry with messages from world leaders including Singapore’s senior minister Mr Lee Kuan Yew and Hong Kong’s chief executive, Mr Tung Chee Hwa.

The kit gave real-life examples of winners who had overcome crises or successfully filled new business gaps and highlighted travel deals as a means to excite travel agents to sell again.

Managing director, Mr Darren Ng, said: “We are delighted with the award. This reinforces us as the region’s leading trade publication. We continue to be committed to supporting the industry in both good times and bad.”